Our Vision
To create the future with new thinking and innovation in smart inspection camera technology.
Our Mission
Provide all trades and DIY with smart and useful innovative inspection tools that help build an easier, smarter, and safer work and home environment.
Our Brand Objectives
- To maintain the integrity, quality and consistency of our Ferret brand image and identity globally.
- To ensure all content, communications, and branding for the Ferret product range by our selected global Authorised Channel Partners represent our brand in a consistent and accurate way.
- To clearly demonstrate the differentiation of our brand and to instill trust in our brand.
- To be known as the company that provides intelligent product innovation in the inspection industry. global Authorised Channel Partners represent our brand in a consistent and accurate way.
WHO ARE FERRET TOOLS?
We are an award-winning technology company that specializes in electronic design and manufacturing.
We are headquartered in Auckland, New Zealand, a country that thinks differently, innovates quickly, that uses a unique perspective on the world to solve problems in a different way.
We have used this unique perspective to create the future with new thinking and innovation in inspection camera technology to help build an easier, more efficient and safer work environment for Trades and DIY.
INNOVATING FOR THE FUTURE - OUR STORY
The company is led by the Founder and CEO Andrew Wigney, the electronic designer and innovator of the Ferret range of products and Co-Founder Therese McNaughten who heads Marketing and the global brand strategy for the company. We are supported by a highly creative and innovative team who are driven and committed to making an impact in innovation that helps make a difference for the trade and DIYers/Homeowners and other markets.
We are passionate about designing and engineering reliable, useful, durable inspection cameras packed with the latest technology to help support easier, faster, and safer inspections, cable installations, maintenance and repair work – for on the job or at home.
We revolutionised the inspection camera industry with the world's first combination wireless rechargeable inspection camera and cable pulling tool - the Ferret WiFi. Innovation and design were accoladed globally by the electrical, cabling and trade industries, initially winning a total of 6 prestigious awards in the US and the UK.
Through our commitment to creating and designing new innovation and as a direct response to customer needs, we combined the award-winning features of the original model and used the latest electronics and smart phone functionality to launch the new Ferret Tools range globally in 2021/22.
New Range
The new range includes two new ground-breaking wireless inspection cameras, the Ferret Pro and Ferret Plus, each offering the ultimate in performance, innovation, functionality and the latest technology to choose from. Our new range has now been accoladed a further 5 times with highlights; 2022 Trade Tool of the Year at the Electrical Industry Awards, and in 2021 for its innovation winning Cabling Innovators Awards - Platinum-level honouree status.
We also were accoladed at the EC&M Product of the year Competition, winning the Specialty Tools Category for our New Range of Inspection Tools and in October 2021 at the largest electrical contracting tradeshow in the USA we were honoured with a Showstopper Award. Selected from a diverse range of products, the Ferret Tools team were proud to be recognised alongside the best and well-known brands in the industry with our entry - the Ferret Plus.
The Ferret can see and reach where you can’t
The Ferret, packed with the latest technology, can be attached to a glow rod or fish stick. It is a versatile, easy to use solution that is linked to a smart device that encourages an efficient and safer work home/work environment. It comes with a variety of attachments.
While our primary market has been the electrical industry, the Ferret is a versatile inspection tool and has had universal appeal across a wide range of trades including Data/Telecom, Home Inspections, Plumbing, Building, HVAC, Chimney Inspections, Marine, Animal Control, Pest Control, Wastewater Management DIY/Homeowners and more.
You will know you have the genuine product through the Ferret's unique design, brand, shape & functionality.
Ferret Tools: Building a safer, smarter work & home environment.
Inspect with a Ferret. Smart Tool. Smart Choice.